Digital Producer Job Description Template
Our company is looking for a Digital Producer to join our team.
Responsibilities:
- Support digital campaigns making recommendations to improve marketing, consistency and exposure;
- Co- ordination of production of digital media including websites, content forms, eDM’s and other marketing initiatives;
- Technical scoping of projects and co-ordinating technical builds;
- Analyse and report on project results and data;
- Monitor on-going analytics and channel performance as required and produce monthly performance reports for management;
- Assist in the stages of new campaign development from idea to execution;
- Assist the digital and marketing team in identifying opportunities for growth and development of digital and marketing initiatives;
- Production of digital media including website content, eDMs, social media content, digital advertising and other content production;
- Co-ordinate content requirements for website, social media and eDM’s;
- Develop and manage relationships with relevant agencies and service providers;
- Supervise suppliers commissioned for technical build and deployment, mainly web, email, e-commerce, and social channels;
- Keep abreast of digital trends and implement new ideas;
- Operate Digital Advertising on Facebook and Google;
- Provide high level reporting and analysis and customer insights;
- Analyse and report on project results and ROI.
Requirements:
- CMS skills in WordPress;
- A methodical and structured approach in managing tasks;
- 3+ years of experience in a similar role;
- Service desk management – bug tracking, change requests and product lifecycle management;
- Managing projects & tasks in an Agile environment and working with Scrum or Kanban boards;
- Product testing and refinement;
- Experience in working on fundraising campaigns highly desirable;
- References requested;
- Create insights, wireframes, UX/UI and functional specifications;
- Proven project management expertise;
- Resource planning, estimation, timelines and briefs;
- eDM analytics and reporting skills;
- Initiation, launch and ongoing optimisation of new features;
- Coordinate designers and external providers to deliver industry-leading products;
- A demonstrated technical understanding of digital product & software development.